Market Analysis
and Tendencies

Successful business decisions are backed by comprehensive knowledge and analysis of the market. Observing and discovering tendencies is an important tool for start-up businesses as well as companies with rich experience of operating on the market

Customer
Loyalty Analysis

Customer satisfaction and loyalty is formed through repetitive, positive experiences with the company. This process is affected by the following factors: high quality of service or product, met expectations or emotional connections made with the brand

Brand and Reputation
Analysis

A strong brand is a valuable asset for business and in the long-term context, presents one of the components of sustainability. Creation and management of a strong brand is challenging for marketers and brand managers

Consumer Insights
Research

The focus of modern marketing
strategies has shifted from
product to customer – meaning
that the starting point of
any important business
decision is the interests of
the customer